I love this manifesto for blogging. Lots of good points to use. Also, why wasn’t I already subscribed to Hugh’s blog?
All content must be on your own platform. You must own your own domain, and it must have a monopoly on your best work. Other people’s platforms like Facebook or Twitter can only link to the content, they mustn’t duplicate it. In other words, if people want to hear from you, first they have to come to YOUR house.
— The Dogme 17 Manifesto: a guide to better blogging by Hugh McLeod